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IM Leadership by Howie Schwartz

19.08.2010 (10:32 am) – Filed under: Internet Marketing ::

Some of you know this, but some of you don’t so I’ll tell the story again. I’ve been working on offline marketing (aka marketing to small businesses) for a little while now, under my site: Target Local.

Marketing to Small business is both easy and hard all at the same time – takes this from somebody who knows. Ranking is rather easy, quite frankly. Generally for local searches you are competing against 5-10 backlinks, where any effort at all can get you to the top 3.

As an example, it took me about 3 days to get #1 for the term “guelph house painter”, do a search and you’ll see www.guelphlocal.ca/guelph-housepainter/ is #1 below the maps for this word.

So that’s all well in good you say, what’s the hard part then? The hard part I’ve found is actually getting in touch with the small businesses. In a lot of cases the people that you need to talk to are protected, either by wives or Secretaries, or have to “talk to their partners”

Let me tell you this can be very frustrating. What else is frustrating is that you are dealing with people that know pretty much nothing about the Internet. This is good and bad. The good part is that you know more then them, and you know they need you. But the bad part is they don’t know they need you.

So how can you overcome these pitfalls? Ask for help. Howie Schwartz is launching his IM Leadership program today, and it’s focused on helping you sell services to small businesses.

If you read my email the other day or watched the webinar, you know that Howie has been at this for a long time. He’s one of the few “gurus” that I pay attention to.

The course isn’t for everyone. It’s a nice chunk of change, but you also are gaining an adviser by you side that will help you succeed – something I wish I had quite frankly.

If you aren’t interested in marketing your services to others, then obviously this isn’t for you either. But keep in mind I was once this way too .. I didn’t want to “deal” with other people. But the bottomline is sometimes you have to go where the money is, and this area is ripe for some fast cash.

So give the salespage a look, and really look at the testimonials, I can attest that they are genuine – and impressive.

http://www.shaunguido.com/go/howielocal

Before you leave, since this is an expensive product, I’m going to throw in a very personal bonus if you want to buy this product throw my link.

If you buy with my link, I will give you my personal email address where you can ask me any questions you wish for up to 1 year that pertains to local marketing and I’ll gladly help you out with advice the best that I can.

Second, I’ll provide you with the 4 part email sequence that I currently use in my local targeting websites.

Lastly, I’ll give you the Q&A advertisement that I just wrote and is currently running in my local paper.

If you decide not to buy, no problems, like I said it’s not for everybody.

http://www.shaunguido.com/go/howielocal

IM Leadership

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Rinse and Repeat – In a Bad Way …

14.06.2010 (10:02 pm) – Filed under: Internet Marketing ::

If you come to my blog lately you’ll notice that I’ve held off on promoting some of the affiliate offers out there lately.. and frankly I’m seeing a bit of a disturbing trend. People are lying in their salesletters. Now even the person that has been around the scene for atleast a little bit are used to “hype” and unfortunately most times the sizzle is more than the steak. Or in some of the more well meaning situation, the creators at least had high hopes but failed on execution (here’s looking at you CB Predator)

But what I’m seeing lately is newbie launches where people are simply repackaging the same idea, totally inflating the salesletter and selling old ideas. Now when I say old ideas, I don’t mean from 2 years ago – these may actually be helpful. I mean old as in something I just read in another package 2 weeks ago.

Let’s put it to the test… Have you seen a PPV (or “Media Buy”) product lately? How about a CPA system? How about a “Loophole” product? Yeah I thought so.. they are over the place. And guess what? Most of them are all the same.

more »

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IM Eye Bonus & Review

08.04.2010 (10:33 am) – Filed under: Internet Marketing ::

When I got the email from Tim and Steve I was very intrigued — more so than many other IM’s in the industry. The reason? I have a keyword discovery product of my own that I’ve been working on (some may say sitting on) for awhile now. So I was wondering how my product would stand up to this new product. Turns out that my product needs a little work..

IM Eye launches April 8th at Noon…. ( and price goes up on April 15th)

Grab IM Eye right here and get my bonus shown here

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Beware: Amazon is cut-throat …

31.03.2010 (4:54 pm) – Filed under: Uncategorized ::

As many of you know I have a number of e-commerce properties as well as info products and many other content websites. Ecomm has a special place in my heart, mostly because it’s where I started. I started out coding html and then graduated to php when the company I worked for desperately needed a shopping cart app.

I know there are also a number of you that sell on the Amazon Marketplace. Well I have a warning for you. Watch Your Back.

Yesterday I was blocked and removed from the Amazon Marketplace for:

you may have listed products which are in violation of our policies against
intellectual property infringement. As stated in our policies, the sale
of unauthorized replicas, pirated, counterfeit, and knock-off
merchandise is not permitted on our site.

So I awoke on Monday morning to no orders in my Amazon inbox which is weird, then I found this email. And that was it. No real reason or examples, or most importantly no proof. I don’t sell anything that I’m not allowed to on Amazon and there are many other current merchants listing the very same products on their site right now – including the company that was drop shipping our orders. Also our feedback rating – the life blood of the amazon system – was 4.5 stars / 5 stars with no negatives in the last 3 months.

What’s dishearting is that as a merchant you have no recourse whatsoever. Sure maybe I could sue — but what would be the point of that, to lose more money? No Thanks.

Honestly I don’t have a problem with Amazon removing my account, what bothers me is that they are unwilling to actually provide me with the reason my account was terminated. No copy of the complaint, No example product, No phone call – nothing but the email. This folks is just bad business.

My only solace is that we haven’t been on Amazon for that long (only about 6 months) and we weren’t doing enormous numbers, and Amazon takes a very large percentage, which cuts into profits. But if you are selling – or are thinking of selling on Amazon head my advice and be wary and don’t count it lasting forever because they may just decide one day that they don’t want you.

Oh, and if you want to buy some perfume and fragrances that are 100% legitimate, I know a great store! :)

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