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Where I’ve been and What’s to come

08.06.2011 (3:20 pm) – Filed under: announce,Internet Marketing ::

It’s indeed been a rather long time since I’ve posted here or mailed my list. I’m sure some of you are wondering where the heck I’ve been and what I’ve been doing. Just as I’m sure some of you – don’t care either way :)

I’ve spent the last while concentrating on my e-commerce businesses and making sure they are up to snuff and actively being promoted by my staff of outsourcers. This hasn’t really been a smooth process, with some more hits and misses with oDesk. Not that it’s oDesk’s fault, but rather sometimes it’s just hard to find good people to do simple tasks.

Once that was tied up, I decided to make a strategic change in my business and now I’m going to concentrate on providing solutions to Internet Marketers (read: those of you reading this) in the form of software solutions. Giving my active background in Internet Marketing, I’ve come to realize that there are very few good  software solutions – think the best spinner -  and more stuff sold by “gurus” that have never coded a day in their life. Or gurus that outsource everything, including the research, because they don’t live and die with this stuff “in reality”.

That’s right folks, most of the stuff you buy is made by people that don’t actually live and breathe this stuff everyday. People selling SEO products, don’t do SEO .. they make their money by doing joint ventures. Same with PPC, Facebook, etc .. the list is long. I won’t get off on that rant again, because I’ve shouted about it many times on my blog.

So what makes my stuff “solutions” and not “products”? Pretty simple I believe. I actually use my tools on a daily basis and I use them effectively. I believe in creating tools that not only serve a purpose (to help you make money), but also leave you no doubt about what direction to take next.

I’ve always admired a guy like Jonathan Leger for a couple of reasons. One – his products work, two – his products are simple and three – they provide solutions that you can act on.

A good example I can give, that goes the other way, is with another popular item in the IM world – Market Samurai. While MS is a good piece of software, I use it rarely .. the main reason is, while it does provide some nice information, it often leaves me with a “well now what do I do?” feeling. Research products are nice and all – but without an obvious next step they are pretty much useless.

My new company, Attack Suite, aims to make things different. In the next day or so I’ll break down our first product release, the Page Juice Calculator – which aims to replace Google PageRank as a real world page strength comparison tool.

If any of you follow Chris Rempel, and are a member of Actually Rank, you are already reaping the rewards of my PJC software.

If you don’t – hold tight, tomorrow the doors will be open exclusive to my subscribers for a beta run at my new solution! [or you can cheat and simply navigate to the AS link above ;-) ]

IM Leadership by Howie Schwartz

19.08.2010 (10:32 am) – Filed under: Internet Marketing ::

Some of you know this, but some of you don’t so I’ll tell the story again. I’ve been working on offline marketing (aka marketing to small businesses) for a little while now, under my site: Target Local.

Marketing to Small business is both easy and hard all at the same time – takes this from somebody who knows. Ranking is rather easy, quite frankly. Generally for local searches you are competing against 5-10 backlinks, where any effort at all can get you to the top 3.

As an example, it took me about 3 days to get #1 for the term “guelph house painter”, do a search and you’ll see www.guelphlocal.ca/guelph-housepainter/ is #1 below the maps for this word.

So that’s all well in good you say, what’s the hard part then? The hard part I’ve found is actually getting in touch with the small businesses. In a lot of cases the people that you need to talk to are protected, either by wives or Secretaries, or have to “talk to their partners”

Let me tell you this can be very frustrating. What else is frustrating is that you are dealing with people that know pretty much nothing about the Internet. This is good and bad. The good part is that you know more then them, and you know they need you. But the bad part is they don’t know they need you.

So how can you overcome these pitfalls? Ask for help. Howie Schwartz is launching his IM Leadership program today, and it’s focused on helping you sell services to small businesses.

If you read my email the other day or watched the webinar, you know that Howie has been at this for a long time. He’s one of the few “gurus” that I pay attention to.

The course isn’t for everyone. It’s a nice chunk of change, but you also are gaining an adviser by you side that will help you succeed – something I wish I had quite frankly.

If you aren’t interested in marketing your services to others, then obviously this isn’t for you either. But keep in mind I was once this way too .. I didn’t want to “deal” with other people. But the bottomline is sometimes you have to go where the money is, and this area is ripe for some fast cash.

So give the salespage a look, and really look at the testimonials, I can attest that they are genuine – and impressive.

http://www.shaunguido.com/go/howielocal

Before you leave, since this is an expensive product, I’m going to throw in a very personal bonus if you want to buy this product throw my link.

If you buy with my link, I will give you my personal email address where you can ask me any questions you wish for up to 1 year that pertains to local marketing and I’ll gladly help you out with advice the best that I can.

Second, I’ll provide you with the 4 part email sequence that I currently use in my local targeting websites.

Lastly, I’ll give you the Q&A advertisement that I just wrote and is currently running in my local paper.

If you decide not to buy, no problems, like I said it’s not for everybody.

http://www.shaunguido.com/go/howielocal

IM Leadership

IM Leadership – Local Marketing is it for you?

16.08.2010 (9:47 pm) – Filed under: Internet Marketing ::

So my last post was a little on the anger side .. so I’ll try and be a little more level headed in this one :)

Local Marketing is something that has been hot in the Internet Marketing world for the last 5 months or so, with the hyper launch from Mike Koenigs just finishing up not that long ago.

What a lot of people don’t know, is that one of the people I do trust and pay attention to, Howie Schwartz has been talking about “offline” marketing for a long time before these guys.

I respect very few “Gurus” as I’ve said, but I respect Howie because he walks the walk.. now all is not rosy with his launches,
as often his products are a little overpriced for what you get.. but the good news is this this local marketing webinar will give you a ton of knowledge and content for nothing.

Here’s the webinar info:

Topic: Profiting TODAY From Local Search

http://www.shaunguido.com/go/howielocal

This content packed presentation will reveal:

* The secrets to ranking on TOP of Google local & maps right away

* How to identify and target clients to generate easy RECURRING
income

* Why everything you think you know about local search is probably
wrong :)

And Howie has a special surprise planned for the webinar too :)
(HINT: Free Stuff!)

http://www.shaunguido.com/go/howielocal

If you have the time I hope you’ll attend. Like I said Howie knows
his stuff.